User Personas

We have sorted our persona process into three main steps:

    • Charting out each persona’s characteristics based on our research findings
    • A draft provisional persona
    • A final polished persona

We categorized details based on interviewee characteristics, desires, goals, and pain points. We used 8 user interviews to code and labeled the sources P1-P8. This served as an organized reference which we used to help build our provisional personas.

Persona Data

Provisional Personas

Polished Personas

 

After making our provisional personas, we then crafted two polished, final personas for Anna and Michael.